| The Finest Jewelry and Gemstone Center
Diamonds: the most prized and popular gemstone in the world | Photo: Shutterstock

4 myths about diamonds

Fiery and radiant, diamonds are fascinating. They are probably the most prized and popular gemstone in the world, symbolizing status and true, everlasting love. But there are also some curious facts and myths surrounding them.

Diamonds are known not only for their beautiful appearance but also for their remarkable physical qualities. Their name derives from the word “adamas,” meaning unconquerable or indestructible, as a reference to the gem’s exceptional hardness.

The million years old pure carbon crystals are formed deep in the planet’s mantle, bellow continental masses, where the perfect conditions of depth, pressure, and temperature are reunited to form them to occur. Diamonds are an ancient gift from the Earth’s core, brought to the surface by deep-source volcanic eruptions.

Watches: learn how to identify and avoid counterfeit timepieces | Photo: Shutterstock

How to spot a fake watch

Luxury watches, new or vintage, are beloved by collectors all over the world. However, along with exquisite originals, the market is also flooded with deceiving counterfeits.

As fake high-end watches become more and more convincing, extra care must be taken when buying a piece. If you are looking for a new wristwatch or plan to invest in a collector’s item, here are seven steps to identify and avoid counterfeits:

The Aquamarine: from the Latin 'aqua marinus' (marine water) | Photo: Shutterstock

The Aquamarine

Aquamarine is one of the main varieties of beryl, the same mineral of the precious emerald, and the birthstone of March.

Highly appreciated for its spark and blue to blue-green hue, this gemstone was named after “aqua marinus” (marine water), due to its seawater color.

The hexagonal crystals suitable for jewelry, which produce the much desired clear, shiny, deep blue gems, are long, perfectly clear to the naked eye and flawless, with striations along their length, and can be as long as 39 in (1 m). Aquamarine is often freer of inclusions than emerald, with a much better clarity and a more even color.

Four Cs of Diamonds: cut, clarity, color, and carat | Photo: Shutterstock

The Four Cs of diamonds

Diamonds have been blessed by their cut, clarity, color, and carat. If you’re buying or selling diamond jewelry, it is very important to know and understand the main characteristics of diamonds.

Jewelry books: the best way to learn more about jewels and gemstones | Photo: Shutterstock

The best jewelry books of all time

Whether you’re a jeweler, a gemstone collector, or simply a passionate jewelry lover, you need to surround yourself with the ultimate jewelry books. Take a look at the best jewelry publications in the market.

Books have the power to open our horizons, and to teach us almost everything. And there’s a lot of data behind jewelry: science, design, art, techniques, business, and emotions. Jewels and gems hide secrets and amazing untold mysteries.

The market offers basically three types of jewelry printed works: general knowledge books (gemstone identification), guides to jewelry techniques and design (how to’s, soldering, jewelry making courses), as well as jewelry art and history books (jewelry houses, jewelers, and jewelry trends through time).



Semi-precious gemstones: rarity, color, brilliance, transparency, durability, cut, optical effects, and size are a few elements at play when determining the worth of a gem | Photo: Shutterstock

What are semi-precious gemstones?

There are four gems deemed precious in the western world: diamond, ruby, emerald, and sapphire. The remaining gems are called semi-precious gemstones, but this title doesn’t always reflect their value.

The Mohs Scale of Mineral Hardness: a tool to determine a mineral's resistance to scratch by comparing it with another mineral of a known or defined hardness | Photo: Shutterstock

What is the Mohs Scale of Mineral Hardness?

The Mohs Scale of Mineral Hardness is a well-known term in the jewelry world. It’s one of the critical variables to evaluate gemstone wearability.

The qualitative ordinal scale is used to determine a mineral’s resistance to scratch by comparing it with another mineral of a known or defined hardness.

When worn in jewelry pieces, gemstones are naturally exposed to damaging abrasion.

Cult Pieces: 360º Double Hoop Earring, by Delfina Delettrez

Pearls and gold are a favorite combination at JewelryCult. This month, we are craving for a double hoop earring by Delfina Delettrez, adorned with suspended freshwater pearls, to face the new season with character and sophistication.

The 360º Double Hoop Earring is part of the designer’s Autumn-Winter Collection, which draws inspiration from both the ancient and the hypermodern.

The pearls and precious stones are not set with the traditional claw technique. Instead, they’re pierced through the gold bands, giving the illusion of being suspended in space. uses cookies to ensure you get the best experience on our website. More info.